{"id":4357,"date":"2025-10-04T14:02:11","date_gmt":"2025-10-04T14:02:11","guid":{"rendered":"https:\/\/ventil.rs\/blog\/life-style\/breaking-the-myth-why-homegrown-doesnt-mean-compromise-on-quality-or-style\/"},"modified":"2025-10-04T14:02:11","modified_gmt":"2025-10-04T14:02:11","slug":"breaking-the-myth-why-homegrown-doesnt-mean-compromise-on-quality-or-style","status":"publish","type":"post","link":"https:\/\/ventil.rs\/blog\/life-style\/breaking-the-myth-why-homegrown-doesnt-mean-compromise-on-quality-or-style\/","title":{"rendered":"Breaking The Myth: Why Homegrown Doesn\u2019t Mean Compromise On Quality Or Style"},"content":{"rendered":"


\n<\/p>\n

\n

Last Updated:<\/span>

Discover how India\u2019s homegrown brands are breaking myths about quality and style.<\/h2>\n
<\/p>\n
\n
\n
\n
<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n
\"India\u2019s<\/p>\n

India\u2019s homegrown brands are redefining excellence, reminding us that quality is not a matter of geography, it is a matter of vision.<\/p>\n<\/figure>\n

For decades, the perception lingered that \u201chomegrown” equated to compromise, whether in quality, design, or aspiration. Yet, the new wave of Indian creators and brands are dismantling this notion, proving that local roots and global appeal can not only coexist but thrive together.<\/p>\n

Quality is About Intent, Not Geography<\/strong><\/p>\n

\u201cPeople have thought for a long time that homegrown means giving up on quality or style. But in actual life, the opposite is often true,” says Jinita Sheth, founder, Label JENN. She explains that building something from the ground up allows for a deeper connection with the process. From materials and craftsmanship to detail-oriented oversight, the degree of involvement is far more intense than what\u2019s possible in large-scale outsourcing or fractured supply chains.<\/p>\n

For Sheth, quality isn\u2019t about where a brand originates, it\u2019s about intent, expertise, and consistency. Independent Indian labels are now showing that locally sourced, carefully crafted products can hold their own against global names. Being homegrown also introduces agility: the ability to respond to customer input quickly, test new design ideas, and maintain strict quality control at every step.<\/p>\n

Rewriting the Narrative of Premium and Homegrown<\/strong><\/p>\n

Echoing this sentiment from a different vantage point, Smita Joshi, Vice President, Nesterra (A Sutlej Brand, K K Birla Group), observes that the old belief that premium quality and refined style belong only to international brands no longer applies. \u201cToday\u2019s Indian brands are rewriting this narrative by blending rich heritage with contemporary innovation to meet global standards,” she notes.<\/p>\n

At Nesterra, this approach translates into home furnishings that combine the legacy of textile craftsmanship with modern design sensibilities. Joshi emphasizes that their design philosophy is built on individuality, \u201cWe craft products that are not only beautiful but also reflect the diverse tastes, cultures, and stories of consumers.”<\/p>\n

Homegrown as a Driver of Innovation<\/strong><\/p>\n

For Sheth, homegrown brands also offer something global labels often lack authenticity drawn from culture, layered with modern experimentation. \u201cInternational brands are no longer the only ones who can set trends. Homegrown creators bring authenticity and new ideas by drawing from their own culture and mixing it with global styles and their own data analysis with a whole new market approach. This mix makes products that feel unique and individualized instead of generic,” she says.<\/p>\n

Sustainability and Responsibility at the Core<\/strong><\/p>\n

Joshi points out that quality today is also defined by responsibility. \u201cQuality is the backbone of every product we create. We invest significantly in sourcing superior materials and employing sustainable practices that protect both the environment and the integrity of our designs,” she explains.<\/p>\n

With advanced finishing techniques, rigorous quality checks, and innovative eco-friendly processes, Nesterra seeks to prove that Indian expertise can create premium, durable, and responsible products\u2014home d\u00e9cor that resonates not just within India, but also globally.<\/p>\n

Beyond Compromise: A Celebration of Creativity and Craft<\/p>\n

Both Sheth and Joshi converge on one point: choosing homegrown is not about settling\u2014it\u2019s about elevating. For Sheth, it is \u201cvaluing creativity, responsibility, and workmanship that is based on ideals.” For Joshi, it is about demonstrating that India\u2019s rich heritage, craftsmanship, and consumer insight can deliver uncompromised quality with distinctive style.<\/p>\n

As the boundaries between global and local continue to blur, India\u2019s homegrown brands are redefining excellence, reminding us that quality is not a matter of geography, it is a matter of vision.<\/p>\n

\n
\n
<\/p>\n
\"Swati<\/figure>\n

<\/span><\/p>\n

Swati Chaturvedi<\/a><\/p>\n

Swati Chaturvedi, a seasoned media and journalism aficionado with over 10 years of expertise, is not just a storyteller; she’s a weaver of wit and wisdom in the digital landscape. As a key figure in News18 Engl…Read More<\/span><\/p>\n<\/div>\n<\/div>\n

Swati Chaturvedi, a seasoned media and journalism aficionado with over 10 years of expertise, is not just a storyteller; she’s a weaver of wit and wisdom in the digital landscape. As a key figure in News18 Engl… Read More<\/span><\/p>\n<\/div>\n<\/div>\n

Click here<\/a> to add News18 as your preferred news source on Google. News18 Lifestyle section brings you the latest on health<\/a>,\u00a0fashion<\/a>,\u00a0travel<\/a>,\u00a0food<\/a>, wellness tips, celebrity style, travel inspiration and recipes. Also\u00a0Download the\u00a0News18 App<\/a> to stay updated.<\/div>\n
First Published:<\/span><\/p>\n
\n

October 04, 2025, 19:30 IST<\/p>\n<\/div>\n<\/div>\n

News<\/a> lifestyle<\/a> Breaking The Myth: Why Homegrown Doesn\u2019t Mean Compromise On Quality Or Style<\/span><\/div>\n
\n
\n
Disclaimer: Comments reflect users\u2019 views, not News18\u2019s. Please keep discussions respectful and constructive. Abusive, defamatory, or illegal comments will be removed. News18 may disable any comment at its discretion. By posting, you agree to our Terms of Use<\/a> and Privacy Policy<\/a>.<\/div>\n<\/div>\n<\/div>\n<\/div>\n


\n
Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Last Updated:October 04, 2025, 19:32 IST Discover how India\u2019s homegrown brands are breaking myths about quality and style. India\u2019s homegrown brands are redefining excellence, reminding us that quality is not a matter of geography, it is a matter of vision. For decades, the perception lingered that \u201chomegrown” equated to compromise, whether in quality, design, or…<\/p>\n

Read More “Breaking The Myth: Why Homegrown Doesn\u2019t Mean Compromise On Quality Or Style”<\/span> »<\/a><\/p>\n","protected":false},"author":1,"featured_media":4358,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/images.news18.com\/ibnlive\/uploads\/2025\/09\/fashion-design-2025-09-a9a5e2726a7e3d8fc3a86e02563e78e9-16x9.jpg","fifu_image_alt":"","footnotes":""},"categories":[6],"tags":[3508,3495,3506,3509,3496,3497,3507,3499,3503,3498,3510,3500,3504,3501,3505,3502],"class_list":["post-4357","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-life-style","tag-global-style-india","tag-homegrown-brands-india","tag-indian-craftsmanship","tag-indian-designers-quality","tag-indian-fashion-labels","tag-indian-home-decor","tag-indian-textiles","tag-jinita-sheth","tag-k-k-birla-group","tag-label-jenn","tag-made-in-india-brands","tag-nesterra","tag-premium-indian-brands","tag-smita-joshi","tag-sustainable-indian-design","tag-sutlej-brand"],"yoast_head":"\nBreaking The Myth: Why Homegrown Doesn\u2019t Mean Compromise On Quality Or Style - Breaking News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ventil.rs\/blog\/life-style\/breaking-the-myth-why-homegrown-doesnt-mean-compromise-on-quality-or-style\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Breaking The Myth: Why Homegrown Doesn\u2019t Mean Compromise On Quality Or Style\" \/>\n<meta property=\"og:description\" content=\"Last Updated:October 04, 2025, 19:32 IST Discover how India\u2019s homegrown brands are breaking myths about quality and style. India\u2019s homegrown brands are redefining excellence, reminding us that quality is not a matter of geography, it is a matter of vision. For decades, the perception lingered that \u201chomegrown” equated to compromise, whether in quality, design, or...Read More “Breaking The Myth: Why Homegrown Doesn\u2019t Mean Compromise On Quality Or Style” »\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ventil.rs\/blog\/life-style\/breaking-the-myth-why-homegrown-doesnt-mean-compromise-on-quality-or-style\/\" \/>\n<meta property=\"og:site_name\" content=\"Breaking News\" \/>\n<meta property=\"article:published_time\" content=\"2025-10-04T14:02:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/images.news18.com\/ibnlive\/uploads\/2025\/09\/fashion-design-2025-09-a9a5e2726a7e3d8fc3a86e02563e78e9-16x9.jpg\" \/><meta property=\"og:image\" content=\"https:\/\/images.news18.com\/ibnlive\/uploads\/2025\/09\/fashion-design-2025-09-a9a5e2726a7e3d8fc3a86e02563e78e9-16x9.jpg\" \/>\n<meta name=\"author\" content=\"Admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/images.news18.com\/ibnlive\/uploads\/2025\/09\/fashion-design-2025-09-a9a5e2726a7e3d8fc3a86e02563e78e9-16x9.jpg\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/ventil.rs\/blog\/life-style\/breaking-the-myth-why-homegrown-doesnt-mean-compromise-on-quality-or-style\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/ventil.rs\/blog\/life-style\/breaking-the-myth-why-homegrown-doesnt-mean-compromise-on-quality-or-style\/\"},\"author\":{\"name\":\"Admin\",\"@id\":\"https:\/\/ventil.rs\/blog\/#\/schema\/person\/8b364f5cc7fbc8705a888e63db8c026a\"},\"headline\":\"Breaking The Myth: Why Homegrown Doesn\u2019t Mean Compromise On Quality Or Style\",\"datePublished\":\"2025-10-04T14:02:11+00:00\",\"dateModified\":\"2025-10-04T14:02:11+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/ventil.rs\/blog\/life-style\/breaking-the-myth-why-homegrown-doesnt-mean-compromise-on-quality-or-style\/\"},\"wordCount\":798,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/ventil.rs\/blog\/#organization\"},\"keywords\":[\"global style India\",\"homegrown brands India\",\"Indian craftsmanship\",\"Indian designers quality\",\"Indian fashion labels\",\"Indian home d\u00e9cor\",\"Indian textiles\",\"Jinita Sheth\",\"K K Birla Group\",\"Label JENN\",\"made in India brands\",\"Nesterra\",\"premium Indian brands\",\"Smita Joshi\",\"sustainable Indian design\",\"Sutlej brand\"],\"articleSection\":[\"Life Style\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/ventil.rs\/blog\/life-style\/breaking-the-myth-why-homegrown-doesnt-mean-compromise-on-quality-or-style\/#respond\"]}],\"copyrightYear\":\"2025\",\"copyrightHolder\":{\"@id\":\"https:\/\/ventil.rs\/blog\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/ventil.rs\/blog\/life-style\/breaking-the-myth-why-homegrown-doesnt-mean-compromise-on-quality-or-style\/\",\"url\":\"https:\/\/ventil.rs\/blog\/life-style\/breaking-the-myth-why-homegrown-doesnt-mean-compromise-on-quality-or-style\/\",\"name\":\"Breaking The Myth: Why Homegrown Doesn\u2019t Mean Compromise On Quality Or Style - Breaking News\",\"isPartOf\":{\"@id\":\"https:\/\/ventil.rs\/blog\/#website\"},\"datePublished\":\"2025-10-04T14:02:11+00:00\",\"dateModified\":\"2025-10-04T14:02:11+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/ventil.rs\/blog\/life-style\/breaking-the-myth-why-homegrown-doesnt-mean-compromise-on-quality-or-style\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/ventil.rs\/blog\/life-style\/breaking-the-myth-why-homegrown-doesnt-mean-compromise-on-quality-or-style\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/ventil.rs\/blog\/life-style\/breaking-the-myth-why-homegrown-doesnt-mean-compromise-on-quality-or-style\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/ventil.rs\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Breaking The Myth: Why Homegrown Doesn\u2019t Mean Compromise On Quality Or Style\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/ventil.rs\/blog\/#website\",\"url\":\"https:\/\/ventil.rs\/blog\/\",\"name\":\"Breaking News\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/ventil.rs\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/ventil.rs\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/ventil.rs\/blog\/#organization\",\"name\":\"Breaking News\",\"url\":\"https:\/\/ventil.rs\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/ventil.rs\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/ventil.rs\/blog\/wp-content\/uploads\/2023\/07\/ventilshop-2362x591-1.png\",\"contentUrl\":\"https:\/\/ventil.rs\/blog\/wp-content\/uploads\/2023\/07\/ventilshop-2362x591-1.png\",\"width\":1445,\"height\":591,\"caption\":\"Breaking News\"},\"image\":{\"@id\":\"https:\/\/ventil.rs\/blog\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/ventil.rs\/blog\/#\/schema\/person\/8b364f5cc7fbc8705a888e63db8c026a\",\"name\":\"Admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/ventil.rs\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/e3dd0b52c93ce674a00a0dbe8383290fdc661c12a7e48e5953f790da3887973d?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/e3dd0b52c93ce674a00a0dbe8383290fdc661c12a7e48e5953f790da3887973d?s=96&d=mm&r=g\",\"caption\":\"Admin\"},\"sameAs\":[\"https:\/\/ventil.rs\/blog\"],\"url\":\"https:\/\/ventil.rs\/blog\/author\/admin\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Breaking The Myth: Why Homegrown Doesn\u2019t Mean Compromise On Quality Or Style - Breaking News","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ventil.rs\/blog\/life-style\/breaking-the-myth-why-homegrown-doesnt-mean-compromise-on-quality-or-style\/","og_locale":"en_US","og_type":"article","og_title":"Breaking The Myth: Why Homegrown Doesn\u2019t Mean Compromise On Quality Or Style","og_description":"Last Updated:October 04, 2025, 19:32 IST Discover how India\u2019s homegrown brands are breaking myths about quality and style. India\u2019s homegrown brands are redefining excellence, reminding us that quality is not a matter of geography, it is a matter of vision. For decades, the perception lingered that \u201chomegrown” equated to compromise, whether in quality, design, or...Read More “Breaking The Myth: Why Homegrown Doesn\u2019t Mean Compromise On Quality Or Style” »","og_url":"https:\/\/ventil.rs\/blog\/life-style\/breaking-the-myth-why-homegrown-doesnt-mean-compromise-on-quality-or-style\/","og_site_name":"Breaking News","article_published_time":"2025-10-04T14:02:11+00:00","og_image":[{"url":"https:\/\/images.news18.com\/ibnlive\/uploads\/2025\/09\/fashion-design-2025-09-a9a5e2726a7e3d8fc3a86e02563e78e9-16x9.jpg"},{"url":"https:\/\/images.news18.com\/ibnlive\/uploads\/2025\/09\/fashion-design-2025-09-a9a5e2726a7e3d8fc3a86e02563e78e9-16x9.jpg"}],"author":"Admin","twitter_card":"summary_large_image","twitter_image":"https:\/\/images.news18.com\/ibnlive\/uploads\/2025\/09\/fashion-design-2025-09-a9a5e2726a7e3d8fc3a86e02563e78e9-16x9.jpg","twitter_misc":{"Written by":"Admin","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/ventil.rs\/blog\/life-style\/breaking-the-myth-why-homegrown-doesnt-mean-compromise-on-quality-or-style\/#article","isPartOf":{"@id":"https:\/\/ventil.rs\/blog\/life-style\/breaking-the-myth-why-homegrown-doesnt-mean-compromise-on-quality-or-style\/"},"author":{"name":"Admin","@id":"https:\/\/ventil.rs\/blog\/#\/schema\/person\/8b364f5cc7fbc8705a888e63db8c026a"},"headline":"Breaking The Myth: Why Homegrown Doesn\u2019t Mean Compromise On Quality Or Style","datePublished":"2025-10-04T14:02:11+00:00","dateModified":"2025-10-04T14:02:11+00:00","mainEntityOfPage":{"@id":"https:\/\/ventil.rs\/blog\/life-style\/breaking-the-myth-why-homegrown-doesnt-mean-compromise-on-quality-or-style\/"},"wordCount":798,"commentCount":0,"publisher":{"@id":"https:\/\/ventil.rs\/blog\/#organization"},"keywords":["global style India","homegrown brands India","Indian craftsmanship","Indian designers quality","Indian fashion labels","Indian home d\u00e9cor","Indian textiles","Jinita Sheth","K K Birla Group","Label JENN","made in India brands","Nesterra","premium Indian brands","Smita Joshi","sustainable Indian design","Sutlej brand"],"articleSection":["Life Style"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/ventil.rs\/blog\/life-style\/breaking-the-myth-why-homegrown-doesnt-mean-compromise-on-quality-or-style\/#respond"]}],"copyrightYear":"2025","copyrightHolder":{"@id":"https:\/\/ventil.rs\/blog\/#organization"}},{"@type":"WebPage","@id":"https:\/\/ventil.rs\/blog\/life-style\/breaking-the-myth-why-homegrown-doesnt-mean-compromise-on-quality-or-style\/","url":"https:\/\/ventil.rs\/blog\/life-style\/breaking-the-myth-why-homegrown-doesnt-mean-compromise-on-quality-or-style\/","name":"Breaking The Myth: Why Homegrown Doesn\u2019t Mean Compromise On Quality Or Style - Breaking News","isPartOf":{"@id":"https:\/\/ventil.rs\/blog\/#website"},"datePublished":"2025-10-04T14:02:11+00:00","dateModified":"2025-10-04T14:02:11+00:00","breadcrumb":{"@id":"https:\/\/ventil.rs\/blog\/life-style\/breaking-the-myth-why-homegrown-doesnt-mean-compromise-on-quality-or-style\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ventil.rs\/blog\/life-style\/breaking-the-myth-why-homegrown-doesnt-mean-compromise-on-quality-or-style\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/ventil.rs\/blog\/life-style\/breaking-the-myth-why-homegrown-doesnt-mean-compromise-on-quality-or-style\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/ventil.rs\/blog\/"},{"@type":"ListItem","position":2,"name":"Breaking The Myth: Why Homegrown Doesn\u2019t Mean Compromise On Quality Or Style"}]},{"@type":"WebSite","@id":"https:\/\/ventil.rs\/blog\/#website","url":"https:\/\/ventil.rs\/blog\/","name":"Breaking News","description":"","publisher":{"@id":"https:\/\/ventil.rs\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ventil.rs\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/ventil.rs\/blog\/#organization","name":"Breaking News","url":"https:\/\/ventil.rs\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/ventil.rs\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/ventil.rs\/blog\/wp-content\/uploads\/2023\/07\/ventilshop-2362x591-1.png","contentUrl":"https:\/\/ventil.rs\/blog\/wp-content\/uploads\/2023\/07\/ventilshop-2362x591-1.png","width":1445,"height":591,"caption":"Breaking News"},"image":{"@id":"https:\/\/ventil.rs\/blog\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/ventil.rs\/blog\/#\/schema\/person\/8b364f5cc7fbc8705a888e63db8c026a","name":"Admin","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/ventil.rs\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/e3dd0b52c93ce674a00a0dbe8383290fdc661c12a7e48e5953f790da3887973d?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/e3dd0b52c93ce674a00a0dbe8383290fdc661c12a7e48e5953f790da3887973d?s=96&d=mm&r=g","caption":"Admin"},"sameAs":["https:\/\/ventil.rs\/blog"],"url":"https:\/\/ventil.rs\/blog\/author\/admin\/"}]}},"_links":{"self":[{"href":"https:\/\/ventil.rs\/blog\/wp-json\/wp\/v2\/posts\/4357","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ventil.rs\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ventil.rs\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ventil.rs\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ventil.rs\/blog\/wp-json\/wp\/v2\/comments?post=4357"}],"version-history":[{"count":0,"href":"https:\/\/ventil.rs\/blog\/wp-json\/wp\/v2\/posts\/4357\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ventil.rs\/blog\/wp-json\/wp\/v2\/media\/4358"}],"wp:attachment":[{"href":"https:\/\/ventil.rs\/blog\/wp-json\/wp\/v2\/media?parent=4357"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ventil.rs\/blog\/wp-json\/wp\/v2\/categories?post=4357"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ventil.rs\/blog\/wp-json\/wp\/v2\/tags?post=4357"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}